Brand Guide: Singapore Edition | Foreign Design Policy | Singapore (SGP) | By Lee Fleming
August 20, 2015 in Design, Photography, Travel 
We're been following the creative output by Singapore-based branding and design agency Foreign Policy Design. Independently owned, the forward-thinking design studio is led by founding principles Yah-Leng Yu and Arthur Chin who alongside a team of idea makers and story tellers have worked with an creative client list which includes The New Majestic Hotel, hereCocette and the 22 Ships.
Their latest in-house project the Brand Guide: Singapore Edition highlights iconic, homegrown brands that attest to Singapore's design presence. A considerate balance of photography, cartography and editorial content shines a light on the creative labours that's made the 17 brands featured successful. Featured brands included in the guide are Unlisted Collection:, The Lo & Behold Group, Papa Palheta, Ong Shunmugam, GOODSTUPH, DrGL, Supermama, BooksActually, and Plain Vanilla. The brand guide documents each brands creative inspiration and design processes through detailed reports which includes removable anecdotes and a beautiful hand drawn, fold out map of Singapore.
To purchase the Brand Guide: Singapore Edition visit the website and to see more work by the Foreign Policy Design here.